Guide GEO audit
GEO audit
playbook.
The step-by-step GEO audit we run on every Truffle onboarding. Frameworks, checklists, the prompt set we use.
What's in the playbook
The audit framework, the prompt set and the per-LLM scoring rubric we use internally.
- Step 1: define the buyer-question prompt set (10-20 prompts).
- Step 2: run baseline against ChatGPT, Claude, Gemini, Perplexity.
- Step 3: citation graph — who's cited that you're not?
- Step 4: prioritized recommendations — onsite, offsite, structural.
- Step 5: track + iterate. Cadence + KPIs.