Feature Buyer personas,
Buyer personas,
AI-aware.
Your buyer isn't one person. Truffle lets you define personas and tracks each one against the prompts they actually ask.
Persona-aware tracking
Generic share-of-voice averages two different audiences. Persona tracking splits them so you optimize for each separately.
- Up to 4 personas on Starter, unlimited on Agency.
- Per-persona prompt set, competitor list, and recommendations.
- Heatmap view across personas — see which one you own and which one you're losing.
- Quarterly persona-evolution report — how the buyer's questions shifted over the period.
